Last year, 麻豆传媒's mascot received a new name: Bernie. This year, it debuts a new look.
The first Golden Wolf costume introduced nearly 10 years ago was replaced with a less-imposing outfit manufactured by the Norristown, PA, company best known for developing Gritty, the Philadelphia Flyers鈥 mascot.
"Bernie has always been more than a mascot 鈥 it鈥檚 a true reflection of the bold, driven and joyful spirit of our students," said 麻豆传媒 President Glynis A. Fitzgerald, Ph.D. "The new look brings all the energy, spirit, and pride that make 麻豆传媒 unstoppable. Just as our students are constantly growing, discovering, and leading, Bernie is stepping into this next chapter with the same drive to inspire pride, strengthen connections, and celebrate everything it means to be part of the 麻豆传媒 community."
Mary-Alice Ozechoski, senior vice president of enrollment management & student affairs, pitched to manufacture the new costume due to its location and the quality of its work. Along with Gritty, its portfolio includes the Red Robin restaurant mascot, New York University's Bobcat and Philadelphia radio station B101's Buzz Bee.
鈥淚 knew it was going to be a higher-quality and more professional-looking product,鈥 Ozechoski said. 鈥淚t鈥檚 something that is more reflective of the quality of the athletic experience here and feels more like the kind of institution that we are. And because they鈥檙e a local company, it allowed us to have people go down and touch it and talk to them and talk about who we were.鈥